27 July 2007

Have you got the art of persuasion?

Can you help us find some one to help manage several new business wins - or perhaps it's you…

We are now a team of 9 and looking to recruit a couple of people to help manage some new business wins and to facilitate growth over the next 12 months. We need an A/D to help develop the agency. It needs to be someone who can think strategically, has plenty of agency experience and is willing to help progress projects (ie get their hands dirty!).

To assist them we are also looking at recruiting an Account Exec/Manager. No vast agency experience needed just a willingness to learn.

25 July 2007

Attracting attention



It's always nice to be written about. These pieces in The Drum and in the local Advertiser pick up on several new business wins and the appointment of Brian Child to the board.

22 July 2007

Stafford to Aberdovey, 115 miles on a mountain bike...



Meet our production manager, Pete (far right) who with the Stafford Cycling Club spent last Saturday cycling to Aberdovey. Fortunately the sun shone all day and they didn't need to take shelter in the support vehicle provided by our sister agency, Yes Response.

20 July 2007

Introducing Kim



Kim has just joined us to bolster our studio to help with several recent new account wins. She was recently invited to Wieden & Kennedy, New York to attend a workshop on creativity in advertising. Kim is an avid music fan and an accomplished piano player. And, yes, she does have blue hair.

19 July 2007

Inside the tardis



Clever use of photography by Adrian Gale has made the inside of this Newey & Eyre branch considerably larger than it is.

18 July 2007

Find a client, keep a client...



This is the first in a series of a new ads which will appear in the automotive press for Helphire. Feedback on our work has been v. encouraging with the MD telling us that our recent campaign was the single best marketing initiative that they had ever had in its 15 year history!

17 July 2007

Interesting news from the IPA

A new Bellwether report, commissioned by the IP, points to some interesting trends in marketing spend. Direct and digital marketing has seen a strong increase in spend. The IPA said general marketing budgets had been raised in response to strong sales revenue and profits growth, which provided the finance to launch business expansion plans and new product launches.

16 July 2007

JCB's fastest woman.



Melissa and I took part in the JCB Fun Run last thursday. Not sure why, with two hills and over five long miles, it's called a Fun Run. Mind you Melissa looks as fresh as a daisy, and she won the title of JCB's fastest woman too...

13 July 2007

A lesson in making bricks from those nice people at Ibstock



Nick and I had a tour of the Ibstock factory at Newcastle-under-Lyme. We're working with them on a series of campaigns so we spent a morning getting our hands dirty.

7 July 2007

Brushing up on legal matters with the DMA



The DMA North held a very good legal update session at Pinsent Masons in Manchester. Louise Townsend presented on the ins and outs of protecting your name on the net. Her presentation can be found here.

6 July 2007

Helping the Lighthouse Club to raise the roof and make a mint




For the fourth year running we've helped the Lighthouse Club to promote their summer ball. We produced everything from the invitations to the programmes along with the funfair banners. Our aim was to help attract about 1,000 revellers and help raise funds for this the main construction industry charity.

1 July 2007

The agency relaunches



"New logo, new positioning what does it all mean…..

This change is part of a renewed effort to be perceived by our clients as being able to help whatever their marketing requirements . For some clients this is already why they come to us for help and for them the new positioning simply brings us up to date. For others, particularly with new business, it's about being seen less as a direct mail specialist and more as a full-service agency.

We're determined to continue to grow and I know we can count on you to help make that happen.

Onwards and upwards…."